Superior performance may not help an investment manager attract new assets if it does not reach the right market. Many managers mistakenly distribute their product information to the wrong investment markets and, consequently, never achieve the desired results. Continue...

A famous magazine publisher once told me, "Type quickly and edit slowly." The same holds true for completing RFPs. The typing time spent on an RFP depends on the RFP. Too much typing time may cut into your review and editing process, while too little typing time may mean that you have not been thorough enough with your answers. Continue...

Keep it simple-the most effective finals presentation book will allow your presentation team to explain in ten minutes why the prospect should choose your firm. If you cannot convey your message in that amount of time, you are including too much extraneous information. Continue...

Today's marketplace is crowded with thousands of investment managers offering investment products of all types to meet evolving client needs around the globe. In 2011, the winning investment managers are most likely to be those who go back to basics and: Continue...

GIPS 2010 has been making headlines all year. An update to the GIPS standards that clarifies and enhances almost every section of the standards is currently in final review, and will most likely be adopted early in 2010. The bad news: Right now, we're in a quiet zone between the date the public comment period was closed and the release of the final version. The good news: Firms won't be required to adopt the redrafted standards until January 2011. Whew! Continue...

Providing firm and product information to institutional investment management consultants and independent third-party databases is an important component of many managers' marketing plans. The timely and accurate distribution of this information is essential to secure new assets and to service existing clients. Continue...

Is your email inbox filled with hundreds of messages? Do you often worry that you may have forgotten about something buried in your inbox? Do you wonder how it would feel to have zero messages in your inbox? Does this sound like an impossible dream? It's not! Follow these simple steps, and you, too, can achieve a "zero inbox." Believe me, it's worth trying at least once just to experience how good it can feel. Continue...

Depending on the industry, 55 of all investment manager searches are led by consultants. On the other hand, unless an asset manager has visibility with consultants, they can only expect to participate in 20 of the institutional asset manager searches conducted in a given year. Continue...

Over the last decade many investment management firms have become intimately familiar with the Wilshire Odyssey questionnaire. However, after populating the questionnaire, firms often have questions regarding how their data is passed along to the appropriate end users. Continue...

An industry pioneer founded in 1998, A.S.A.P. Advisor Services is a marketing support and data distribution firm dedicated to institutional money managers, hedge fund managers, and other financial advisors. On behalf of our clients, we populate and maintain both quantitative and qualitative data on leading consultant platforms, and in well-known traditional and alternative third-party databases. By employing a team of industry experts and leveraging cutting-edge automation technology, we are able to streamline the costly, time-consuming process of disseminating up-to-date, accurate, and consistent firm and product information. In short, we lift the burden of this administrative task from our clients and allow them to focus on more value-added functions within their organizations.

For a free consultation on how we can help you grow your business, please contact Melanie Horvath at 866.922.8733 or at info@asapas.com.